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As of recent, Realtors are concerned about the contents of their listings. Realtors spend hours putting together creative and captivating listings to inspire and evoke ultimately the sale of their property. The raw truth is that this information is susceptible to theft by simply right clicking and pasting the information. So what information is protected? You may be surprised.
- Photographs
- Virtual Tours
- Artistic Renderings
- Floor Plans
- List Price
- Architectural Drawings
- Listing Descriptions (where descriptions/remarks, include creativity versus the “raw facts” of the property)
*List provided by the NAR.
Real Estate is a highly competitive and highly skilled profession. Protecting your work, your personal creativity and your clients is essential. At the same time, as we enforce and protect these key elements, we also protect the profession of real estate as a whole.